Prolush Campaign

ProLush, Dhahia Juice’s summer Protein Slush line, was one of those projects we genuinely enjoyed from start to finish. Even better, we got to collaborate with a team that welcomed every bold idea we brought to the table. Our journey covered every stage of the process, from concept development, product naming, and visual identity, to content creation, the PR Box campaign, packaging design and production, all the way through to executing and bringing the launch to life.